For the past several years, JL served as Chief Operating Officer of Nicole ND Durr’s network of companies and projects, which include Viashow, Inc., producer of the Havana Nights Show, and ND’s Fuego Nightclub at Harrah’s Rio Hotel & Casino.
During his time with the company, JL negotiated several four-wall deals for ND at properties such as The Palazzo and Venetian Resorts & Casinos, as well as MGM Grand Las Vegas and Planet Hollywood. JL’s work with Nicole ND Durr also encompassed assisting with company television project involvement, such as the Artists of ND’s Havana Nights performance at the 8th Annual Latin Grammy Awards.
In addition, JL’s live production show efforts comprised work with the Sopranos Last Supper, Shag with a Twist, and Fashionistas, as well as facilitating several performance agreements, including Patti Labelle, American Idol Finalist, Kimberly Locke; Charo; Nemesis (Pop/rock duo
starring in MTV’s LOGO Network series, Jacob & Joshua: Nemesis Rising); Zumanity- Cirque Du Soleil; Chippendales; DJ Junior Vasquez; and Rock Violinist, Yoshi.
Prior to accepting his post with Nicole ND Durr, JL spent several years honing his extensive marketing, public relations and operational skills for companies in myriad industries, such as the Nevada Test Site Historical Foundation and the Atomic Testing Museum; IDC, a philanthropic
fundraising firm headquartered in Henderson, Nevada, Left Right Marketing Technology’s (LRMK), CrazyGrazer.com, Hall Communications, and Carepanion/CareTouch, Inc., a wholly owned subsidiary of Kaiser Foundation Hospitals. Further, he worked to develop brands for a diverse line of products and companies including General Motors, Prudential Insurance Company of America, Michelin Tires Worldwide, Blue Cross and Blue Shield, Hershey, Ambi Skin Care and Volkswagen.
JL also provides independent marketing, operations, public relations, and entertainment consulting. Former satisfied clients include Krave Entertainment, LLC, owner of Krave Nightclub in Las Vegas; Alternative Wellness Solutions in Chicago, Illinois; 1-2-1 Executive Search and 1-
2-1 Philanthropy Services in Henderson, Nevada; and SFS Entertainment and Back East Bar & Grill in Las Vegas, Nevada.
JL studied Industrial Marketing and Industrial Management at Carnegie Mellon University, Pittsburgh, PA. He holds a Certificate of Leadership Training from the University of Notre Dame and has National Certification in Mediation from The Pittsburgh Mediation Center in
Pennsylvania. Community service work includes turns as past Chairman of the Public Service Committee and Executive Director of the Greater Las Vegas Advertising